Knowledge perspectives of new product development a comparative approach /
New Product Development (NPD) is about the ideation, formulation, and implementation of new and superior solutions in the market. Beyond the obvious need for organizations to innovate in order to compete, embedded in any NPD program are knowledge, technological expertise, and the social networks tha...
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Main Authors: | , , |
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Formato: | Livro |
Idioma: | Inglês |
Publicado em: |
Springer,
c201
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Colecção: | Innovation, Technology, and Knowledge Management, |
Assuntos: | |
Acesso em linha: | https://minerva.ufrj.br/F/?func=direct&doc_number=000906760&local_base=UFR01 |
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