Brand Suicide? Memory and Liking of Negative Brand Names

gan Guest, Duncan, Estes, Zachary, Gibbert, Michael, Mazursky, David
Cyhoeddwyd yn PLoS One (2016)

Disentangling Individual Phases in the Hunted vs. Farmed Meat Supply Chain: Exploring Hunters’ Perceptions in Italy

gan Marescotti, Maria Elena, Demartini, Eugenio, Gibbert, Michael, Viganò, Roberto, Gaviglio, Anna
Cyhoeddwyd yn Foods (2021)