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Utility-free heuristic models of two-option choice can mimic predictions of utility-stage models under many conditions

Economists often model choices as if decision-makers assign each option a scalar value variable, known as utility, and then select the option with the highest utility. It remains unclear whether as-if utility models describe real mental and neural steps in choice. Although choices alone cannot prove...

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Vydáno v:Front Neurosci
Hlavní autoři: Piantadosi, Steven T., Hayden, Benjamin Y.
Médium: Artigo
Jazyk:Inglês
Vydáno: Frontiers Media S.A. 2015
Témata:
On-line přístup:https://ncbi.nlm.nih.gov/pmc/articles/PMC4391032/
https://ncbi.nlm.nih.gov/pubmed/25914613
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.3389/fnins.2015.00105
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