HPV Vaccine Use among African American Girls: Qualitative Formative Research using a Participatory Social Marketing Approach

OBJECTIVE: To generate recommendations for framing messages to promote HPV vaccination, specifically for African American adolescents and their parents who have not yet made a decision about the vaccine (the “Undecided” market segment). METHODS: Focus groups and interviews were conducted with Africa...

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Bibliographic Details
Main Authors: Hull, Pamela C., Williams, Elizabeth A., Khabele, Dineo, Dean, Candace, Bond, Brea, Sanderson, Maureen
Format: Artigo
Language:Inglês
Published: 2014
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Article
Online Access:https://ncbi.nlm.nih.gov/pmc/articles/PMC3966189/
https://ncbi.nlm.nih.gov/pubmed/24491412
https://ncbi.nlm.nih.govhttp://dx.doi.org/10.1016/j.ygyno.2014.01.046
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