McGettigan, P., Golden, J., Fryer, J., Chan, R., & Feely, J. (2001). Prescribers prefer people: The sources of information used by doctors for prescribing suggest that the medium is more important than the message. Blackwell Science Inc.

McGettigan, P., J. Golden, J. Fryer, R. Chan, and J. Feely. Prescribers Prefer People: The Sources of Information Used By Doctors for Prescribing Suggest That the Medium Is More Important Than the Message. Blackwell Science Inc, 2001.

McGettigan, P., et al. Prescribers Prefer People: The Sources of Information Used By Doctors for Prescribing Suggest That the Medium Is More Important Than the Message. Blackwell Science Inc, 2001.