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Bonus and Rebate: Perception of Exclusive GSM Dealers and Their Salesmen in Turkey

The aim of this paper is to study bonus and rebate for exclusive dealers in GSM sector in Turkey, for which operators and handset manufacturers provide special incentives to dealers for exceeding specific sales targets. They develop a theoretical model of dealers and manufacturer behavior based on o...

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Библиографические подробности
Главный автор: Melik Karabiyikoglu
Формат: Artigo
Язык:Inglês
Опубликовано: EconJournals 2012-09-01
Серии:International Review of Management and Marketing
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Online-ссылка:https://dergipark.org.tr/tr/pub/irmm/issue/32072/355004?publisher=http-www-cag-edu-tr-ilhan-ozturk
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