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Multimodal metaphors and practical argumentation: discussing rhetorical effects and modes of articulation between modalities / Metáforas multimodais e argumentação prática: discutindo efeitos retóricos e modos de articulação entre modalidades
Abstract: This paper aims to discuss both a typology of articulation between verbal and pictorial modalities in the construal of metaphors and the potential pragmatic and rhetorical effects of the activation of multimodal metaphors in practical argumentation. To do so, we analyze six texts from gove...
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| Main Author: | |
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| Format: | Artigo |
| Language: | Inglês |
| Published: |
Universidade Federal de Minas Gerais
2020-05-01
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| Series: | Revista de Estudos da Linguagem |
| Subjects: | |
| Online Access: | http://www.periodicos.letras.ufmg.br/index.php/relin/article/view/16451 |
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