Measuring Firm’s Competitiveness

In this research, a model has been developed to measure the firm’s competitive power. The developed model is based on Porter's competitive model and using analytic network process and fuzzy logic techniques. The five forces of Porter’s industry structure model which are threat of potential entr...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awduron: B. Ranjbarian, M.R. Mirahmadi, K. Zabihzadeh
Fformat: Artigo
Iaith:Persa
Cyhoeddwyd: Iran Strategic Management Society 2012-08-01
Cyfres:مطالعات مدیریت راهبردی
Pynciau:
competitiveness
porter's competitive model
fuzzy logic
analytic network process
Mynediad Ar-lein:http://www.smsjournal.ir/article_88912_f39b84d7eccbbf75c96b216251e69890.pdf
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