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CUSTOMER BEHAVIOR TRANSFORMATION: HISTORY AND TODAY

The current stage of economics development is characterized by high interest in studying economic theory. A key aspect of this theory is studying customer behavior. When Russian economy overcame the economic crisis, the study of issues of the consumption theory acquired an additional importance, as...

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Autore principale: N. V. Barinova
Natura: Artigo
Lingua:Russo
Pubblicazione: Plekhanov Russian University of Economics 2018-06-01
Serie:Вестник Российского экономического университета имени Г. В. Плеханова
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Accesso online:https://vest.rea.ru/jour/article/view/506
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