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Marketing strategies of Polish companies on foreign markets

In the years 2017-2018 the Marketing Faculty of Łódź University conducted a research project “Marketing strategies of companies based in Łódź Voivodeship on foreign markets”. The aim of this text is to present the initial research findings strategies implemented by surveyed companies on foreign mark...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Grzegorczyk Wojciech
Fformat: Artigo
Iaith:Inglês
Cyhoeddwyd: Sciendo 2018-12-01
Cyfres:Management
Pynciau:
Mynediad Ar-lein:http://www.degruyter.com/view/j/manment.2018.22.issue-2/manment-2018-0026/manment-2018-0026.xml?format=INT
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!