Cargando...
Impact of customer exit drivers on social word-of-mouth: Results extracted from restaurants’ followers
The present study aimed at identifying the reasons for the customer's exit and determining their effects on social word-of-mouth through the means of social media applications. Four customer exit drivers were selected after a review of the literature: service failure, service recovery failure,...
Guardado en:
| Autor principal: | |
|---|---|
| Formato: | Artigo |
| Lenguaje: | Inglês |
| Publicado: |
Growing Science
2020-09-01
|
| Colección: | Management Science Letters |
| Materias: | |
| Acceso en línea: | http://www.growingscience.com/msl/Vol11/msl_2020_317.pdf |
| Etiquetas: |
Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
|