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Cita APA (7a ed.)
Thanh, P. T. K., Thach, N. H., Thuy, N. T. M., Viet, L. T. T., Huyen, P. T., & Dung, P. T. N. (2026). Brand love and customer loyalty in digital banking: The mediating role of online brand experience and the moderating role of digital information overload. LLC "CPC "Business Perspectives".
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Cita Chicago Style (17a ed.)
Thanh, Pham Thi Kim, Nguyen Ha Thach, Nguyen Thi Minh Thuy, Luong Thi Thanh Viet, Phan Thi Huyen, y Pham Thi Ngoc Dung. Brand Love and Customer Loyalty in Digital Banking: The Mediating Role of Online Brand Experience and the Moderating Role of Digital Information Overload. LLC "CPC "Business Perspectives", 2026.
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Cita MLA (9a ed.)
Thanh, Pham Thi Kim, et al. Brand Love and Customer Loyalty in Digital Banking: The Mediating Role of Online Brand Experience and the Moderating Role of Digital Information Overload. LLC "CPC "Business Perspectives", 2026.
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